The Hurdle approach is a long-lasting partnership empowering you to lead
The Hurdle approach goes beyond simply completing a project and moving on. We believe in establishing lasting partnerships and relationships, becoming an extension of your business. Our meticulous yet easy-going approach ensures you and your team feel a deep trust in us and are empowered by having a dedicated, financial and business expert on your team. While we coach and empower you to lead, we’re always available to support you whenever challenges arise.
Our Approach
Over the years, we’ve developed a process for working with clients with diverse needs. We collaborate with you to customize our approach to meet your specific challenges. As time goes on, we become a trusted advisors and partners no matter what the details of the work are.
A Promise
From day one, we’re committed to setting clear goals, fulfilling your financial needs, and driving your business forward with tailored strategies. We work closely with you to ensure every step aligns with your vision, turning your ambitions into measurable successes.
Tough Conversations
We have the ‘tough conversations’ about risks and opportunities, financial and otherwise, because we believe in transparency and proactive planning. Our goal is to ensure you’re prepared for every challenge and positioned to seize every opportunity.
Listening & Planning
We talk with you about what you need—financial and beyond—because we know that financial success is the cornerstone of your business. Our approach goes deeper than just managing your finances; we seek to understand your goals and challenges to offer insights and strategies that drive lasting growth.
Executions & Review
We execute with precision, constantly review our strategies, and provide recommendations that are tailored to your evolving needs. We listen closely to your feedback and concerns, ensuring that our solutions are always aligned with your goals.
How It Works
We are different….. good financial planning requires strong alignment and communication. A partnership is based in trust and goes beyond executing on a model, it involves having candid conversations about how your business will be successful and what is keeping you up at night. We aim to be both your financial advisor and business partner!
Explore Our ApproachIt all begins with an initial conversation where we’ll dive deep into your specific needs and aspirations. We’re here to listen, understand your challenges, and align our expertise with your goals.
We take your goals and combine it with your data. We’ll uncover valuable insights and craft a tailored solution that addresses your unique business needs and sets the stage for growth.
- Weekly Meeting + Strategy Touchpoints
- Monthly Financial Model Roll-forward
- Quarterly Business Reviews
- Ad Hoc Projects + Requests
The Team
Meet the Hurdle team—dedicated professionals who bring expertise, passion, and a commitment to your financial success. We’re here to guide you over every obstacle, ensuring your business reaches its full potential with personalized, strategic support.
Ryan Alsman
Managing Partner
Ryan founded Hurdle in 2023 to bring top-tier financial planning to early-stage businesses, recognizing the need for strong financial leadership without a full-time commitment. With experience across various industries, Ryan helps clients set attainable goals to accelerate growth and drive improved profitability.
Meg Powell
Manager, Finance and Strategy
With a rich background in finance across early-stage to mid-size businesses, Meg brings a wealth of experience to the Hurdle team. Her expertise spans financial management, sales operations, and data analytics, ensuring well-rounded advice for our clients’ long-term success.
Let’s Get Started
Every project begins with understanding your needs and how Hurdle can help solve your challenges. Use the form below to tell us how we can assist, and we’ll be in touch to schedule a call and get started!